DaVinci Commerce (formerly Jivox) is a leading cloud-based platform for personalized digital marketing, enabling global brands to deliver relevant, dynamic advertising content at scale. Through its flagship AI-powered platform (now “DaVinci”), the Company allows marketers to automate the creation and delivery of personalized content across all channels – display, video, social, and email – using data-driven “Dynamic Creative Optimization” (DCO).
In a privacy-first world where third-party cookies are disappearing, brands are under immense pressure to leverage their first-party data to maintain consumer engagement. However, the traditional manual production of creative assets cannot keep pace with the need for millions of personalized variations required for true 1:1 marketing. This “content gap” often results in generic, low-performing campaigns and wasted media spend.
Jivox solves this by acting as the central “brain” for digital commerce marketing. By integrating Generative AI and first-party data signals, the platform automates the production of thousands of creative variations in real-time, ensuring the right message reaches the right consumer at the perfect moment. With deep conviction in the seasoned leadership team and their pioneering work in ‘Agentic AI for commerce’, we believe Jivox is building the essential infrastructure for the next generation of personalized consumer engagement.